August 30, 2018

Reserve Your Spot Today: Utilizing Guest Data to Win the Direct Customer Webinar

All hotels collect data on guests and potential guests, but how they utilize this data is what is crucial to winning the direct customer. Join our live webinar to learn more about how this data can be used in order to increase direct bookings and revenue.

This webinar will dive deep into data and answer the following questions:

  • What data advantages does your hotel already have?
  • What data are the OTAs collecting and what are they missing?
  • How should your data impact pricing strategy and inform your marketing?
  • What can you do today to start improving your data use strategy?

Register for the webinar today.

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About HEBS Digital:

Founded in 2001, the firm is headquartered in New York City and has global offices in Las Vegas, Tallinn, Munich, and Asia-Pacific. Through its Smart Guest Acquisition Suite, including the smartCMS®, Smart Personalization Engine, Smart Data Marketing, and full-service digital consulting and marketing solutions, HEBS Digital helps hoteliers drastically boost direct bookings, lower distribution costs, and increase the lifetime value of guests. Its diverse client portfolio consists of top-tier luxury and boutique hotel chains, independent hotels, resorts and casinos, franchised properties and hotel management companies, convention centers, spas, restaurants, DMO and tourist offices.

Part of NextGuest Technologies, HEBS Digital and Serenata CRM, the most comprehensive Hotel CRM Suite today, are the creators of the hospitality industry’s first Fully-Integrated Guest Engagement & Acquisition Platform.

Contact HEBS Digital’s consultants at 1 (800) 649-5076 (North America), +64 (0) 9 889 8489 (Asia Pacific) or


Editorial Contact:

Garrick Lee
Marketing Manager, HEBS Digital
Phone: (212) 752-9425