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Now Available: The Q1 2019 Hotel Marketer’s Whitepaper

Now Available: The Q1 2019 Hotel Marketer’s Whitepaper

February 14, 2019

Now available for viewing and download, the Q1 2019 Hotel Marketer’s Whitepaper covers current trends and industry insights hoteliers should be paying attention to in order to have a strong digital presence. The whitepaper takes a deep dive into strategies that will help to reach different audiences. Read the whitepaper to learn about: What’s Trending:...

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The Mobile-First World Creates Tremendous Revenue Potential for Hoteliers

The Mobile-First World Creates Tremendous Revenue Potential for Hoteliers

February 13, 2019
By Max Starkov

Hoteliers face a challenge in 2019: Creating and managing a robust digital presence in an increasingly mobile-first environment. This means investing in mobile technology and marketing that enables the best user experience while achieving maximum engagement, regardless of device. The explosion of mobile customer engagements creates a tremendous upside opportunity for smart hoteliers who invest...

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Digital Inspo: What Creative Hotels are Doing Online

Digital Inspo: What Creative Hotels are Doing Online

February 6, 2019
By Kerryn Gower, Associate Brand Content Manager

Coming up with fresh and creative marketing initiatives is never an easy task. Hotels all over the world face fierce competition regardless of their destination. Utilizing creative ideas to attract guests can help hotels stand out in the crowd and help them to gain new and repeat visitors. Our new article series, Digital Inspo: What...

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How To Get The Most Out Of The New Google Hotel Search Interface

How To Get The Most Out Of The New Google Hotel Search Interface

February 5, 2019
By Noor Eltahawy, SEO Specialist

A few months ago, Google began unrolling a new design for their hotel search results. With the updated design, they now display four hotels instead of three and have updated the filters available to the user, all in an effort to help people easily find the hotel that best fits their needs.   So, how...

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Employee Spotlight: Alison Hayes, Associate Art Director

Employee Spotlight: Alison Hayes, Associate Art Director

January 30, 2019

Every month, we turn the spotlight on one of the team members responsible for bringing our industry-leading products and services to life. This month, meet Alison Hayes, Associate Art Director.   What’s your role at HEBS Digital and what do you do? I am the Associate Art Director. I oversee the marketing designs, as well...

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Product Spotlight: YouTube TrueView

Product Spotlight: YouTube TrueView

January 25, 2019

The Problem Currently, YouTube is the second largest search engine out there. With over 1.9 billion logged-in monthly users, most users now prefer the platform over live tv. On mobile alone, YouTube reaches more 18-49 year-olds than any other broadcast or cable network. Often times, however, reaching this vast audience in a meaningful and engaging...

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