Premium Account Management Services for Your Hotel’s Website
The industry's only digital agency to offer award-winning full-service Internet marketing services together with a direct online channel strategy.
Why do our clients love us?
Our mission is to help hoteliers grow the direct online revenue channel through proven and creative methods that produce incremental revenues and meaningful ROIs. As a partner in the online challenge, our clients receive expert and unbiased knowledge built on a foundation of experience, full transparency, responsiveness, and trust. Our tradition is to educate and empower hotel managers and owners to look to the web as its most critical and fastest growing revenue stream for the company. We achieve this through cooperation, partnerships, and fun.
Hotel Digital Marketing Services and Account Management Package includes:
- Dedicated Account Manager and Support Teams
- New Client Research & Service Package: Review property’s existing digital marketing “history” and initiatives (SEM, SEO, Social Media, Email, Mobile, Online Media, Customer Reviews); Analyze Competitive Set Strengths and Weaknesses; Identify property’s key customer segments and target and feeder markets; Provide analysis and concrete recommendations, advise on best practices, and prepare an Action Plan for the next 12 months
- Annual Digital Marketing Budget Proposal: Strategize, propose and implement the digital marketing campaigns, based on findings from the New Client Research & Service Package
- Digital Advertising Campaign Management as per approved Digital Advertising Budget, including set-up, ongoing audits and optimizations
- Project Management of website re-design and/or ongoing website updates and enhancements, including new features and functionalities
- Client Communications: Ongoing discussions via phone and email to review current projects, campaigns, and strategize new marketing initiatives, including a one hour monthly call
- Direct Online Channel Strategy: Ongoing consultations, recommendations (new technologies and functionalities, marketing channels, revenue opportunities) and strategies based on evolving best practices in digital marketing to increase direct bookings from hotel website
- Email Marketing to the hotel’s own opt-in email list, including copywriting and campaign management of one newsletter/email promotion per month
- Ongoing SEO Recommendations for new content and promotional landing pages on the hotel website, seasonal specials and packages and SEO link targets
- Ongoing Digital Media: Assessments, recommendations, quotes and buys, based on property needs
- Keeping you in the Know on Latest Trends & Best Practices: We will keep you in the know of what is going on in the industry, including latest market research and developments on topics such as social media and mobile marketing, Google Panda Updates, Flash Sales Sites, OTAs, etc.
- Monthly Reporting & Analysis - how are your campaigns performing? Which marketing initiatives generate the highest ROIs? Are there additional revenue opportunities Client can take advantage of? What are the priorities for next month and quarter?
Includes a set number of hours of Dedicated Account Management & Services/Month
Click here to contact us now and start growing your direct online channel revenue.