By Asher Fusco
Smartphone use continues to rise this year, especially in regards to using smartphones to participate in social media channels. 2012 has truly been the year of SoLoMo and hoteliers are acting accordingly by focusing on mobile initiatives such as website development.
According to a HeBS Digital Industry Pulse Poll performed last month, hoteliers are more interested in mobile website development than any other aspect of mobile marketing, including mobile app development, mobile banner advertising and other initiatives. (more…)