Hospitality eBusiness Strategies

HeBS digital Blog

Archive for June, 2010

HeBS Announces Launch of Sceptre Hospitality Resources Website

Monday, June 21st, 2010

HeBS is proud to announce the launch of the new Sceptre Hospitality Resources website: http://www.esceptre.com/.

Sceptre Hospitality Resources website by HeBS

The second website from HeBS’ strategic partnership with Richfield Hospitality and Sceptre Hospitality Resources, eSceptre,com was designed according to best practices for design, navigation and search engine optimization in hotel Internet marketing.

By offering flexible and cost-effective hotel distribution services, reservations, and eCommerce services and support, Sceptre Hospitality Resources provides global solutions for both branded and independent hotels to implement connectivity, generate booking conversions, and maximize revenues and ROI. Its new website will continue to brand the firm as the authority in reservations distribution and technology, hotel revenue management services, interactive hotel marketing services, property-level sales and marketing expertise, and online-based operations.

Click here to visit the Sceptre Hospitality Resources website!

HeBS Announces Launch of Carson Valley Inn Website

Thursday, June 17th, 2010

HeBS is proud to announce the launch of the Carson Valley Inn website: http://carsonvalleyinn.com/.

Carson Valley Inn website by HeBS

Carson Valley Inn website by HeBS

Carson Valley Inn’s new website was designed and developed according to industry’s best practices and will serve to brand the property as a charming, high-quality casino hotel at the foot of the Sierra Nevada Mountain Range.

The award-winning team at HeBS strategically designed and developed Carson Valley Inn’s website to be user friendly, booker friendly, customer interactive friendly, and search engine friendly. Combined with its engaging design and sleek layout, these capabilities will ensure the website will serve as a robust revenue-generating and brand-building tool.

Carson Valley Inn boasts 152 rooms and suites, a Motor Lodge Resort, and an RV Resort. In addition to its excellent accommodations, the property also offers a casino, three onsite restaurants, entertainment in the Cabaret Lounge, a pool, spa and fitness facilities, nearby golf courses, and breathtaking mountain views.

Carson Valley Inn will thoroughly benefit from its new website through increased online bookings and meeting and group RFPs, incremental revenues, and new business from specifically targeted consumer markets including leisure travelers and casino and gaming enthusiasts.

Click here to visit the Carson Valley Inn website!

HeBS Announces Launch of Reno Conventions Website

Wednesday, June 16th, 2010

HeBS is proud to announce the launch of the new Reno Conventions website: http://renoconventions.com/.

Reno Conventions website by HeBS

Reno Conventions website by HeBS

HeBS applied industry’s best practices toward the development of a modern, high functioning website to position these select Reno convention centers as the ideal, sophisticated event venues in Reno, NV.

Reno Conventions is a group of downtown meeting and event venues, some within Reno’s major full-service hotels and some independent spaces. Combined, they offer over 100,000 square feet of flexible event space. From conferences and group functions to banquets and celebrations, the Reno Conventions spaces offer exceptional value, unique services and amenities, and fine backdrops for unforgettable meetings and events.

The Reno Conventions website features descriptions of the spaces at Circus Circus Reno, Eldorado Hotel Casino, Silver Legacy Resort Casino, Reno Ballroom, and Reno Events Center; an interactive Calendar of Events; a Blog; an extensive RFP; Virtual Tours and more.

HeBS is currently in the process of launching comprehensive Internet marketing campaigns to support the new website including search engine marketing, email marketing and strategic linking. All campaigns will focus on targeting the website’s key market segments of meeting and event planners and driving qualified leads.

Reno Conventions will thoroughly benefit from its new website and Internet marketing campaigns through increased online RFPs and new business from specifically targeted meeting and event planners.

Click here to visit the Reno Conventions website!

HeBS Announces Launch of One Bal Harbour Resort & Spa Website

Friday, June 11th, 2010

HeBS proudly announces the launch of the new One Bal Harbour Resort & Spa website: http://www.oneluxuryhotels.com/index.php. HeBS applied industry’s best practices in order to develop a modern, high-performing website to position One Bal Harbour as a world-class Miami Beach resort.

HeBS strategically designed the One Bal Harbour Resort & Spa website to be user-friendly, booker-friendly, customer-interactive friendly, and search-engine friendly. Combined with its Miami Beach inspired design and sleek, elegant layout, these capabilities will ensure the website will act as a robust revenue-generating tool for the resort.

One Bal Harbour will quickly benefit from its new website in the form of increased online bookings and RFPs, incremental revenues, and new business from targeted consumer markets such as elite business travelers, vacationing couples and families, and event planners seeking to host distinct and luxurious weddings and events.

Some of the various innovative features of this new website are:

  • Modern and chic website design meant to reflect the atmosphere of the luxury Miami Beach resort
  • Easy-to-use and consistent tiered navigation addressing the hotel’s key customer segments
  • Rich, optimized description and destination content on the website
  • Optimized website text, navigation, and design for top search engine placement
  • Interactive Calendar of Events functionality
  • Rich visual content including Flash animations and Photo Gallery
  • Extensive online RFP for meeting and event planners
  • 24/7 real-time Search/Availability box on the Home page
  • “Share This Site” functionality allowing users to share the site with friends on social media

The One Bal Harbour Resort & Spa website targets all important and potential key customer segments including corporate and business travelers, vacationing families and couples, spa and salon enthusiasts, and event planners interested in unique Miami Beach weddings and events.

Currently, HeBS and One Bal Harbour are working together on an aggressive strategic marketing plan to leverage the launch of the new site to produce higher revenues.

Please click here to visit the One Bal Harbour Resort & Spa website!

HeBS Announces the Luxe Hotel Rodeo Drive 30-Day Free Room Giveaway!

Wednesday, June 9th, 2010

HeBS is pleased to announce the launch of the Luxe Hotel Rodeo Drive 30-Day Free Room Giveaway: http://luxehotelrodeodrive.com/sweepstakes/.

Luxe Hotel Rodeo Drive Sweepstakes by HeBS

Luxe Hotel Rodeo Drive Sweepstakes by HeBS

This interactive sweepstakes, designed and marketed by HeBS, allows participants to enter once a day to win a variety of daily prizes from the elegant and upscale Beverly Hills hotel on Rodeo Drive.

Daily prizes include complimentary one-night stays and room upgrades, Luxe Gift Bags, $25 iTunes and cash gift cards, and more.

One lucky Grand Prize winner will receive an all inclusive getaway at Luxe Hotel Rodeo Drive including a free stay, breakfast, and dinner for two; welcome drinks; and overnight vallet parking.

The contest also features a refer-a-friend functionality which awards a $250 cash card prize to the person who refers the most friends to enter the sweepstakes via the website.

Luxe Hotel Rodeo Drive’s sweepstakes will encourage daily visits to the site, appreciably grow its opt-in email list, and promote the hotel as a premier Beverly Hills hotel. Multi-channel marketing efforts to promote the sweepstakes include email marketing, Facebook & Twitter, strategic linking, online newswires, and the refer-a-friend functionality.

Luxe Hotel Rodeo Drive is an upscale boutique hotel that combines the relaxed spirit of Southern California with the elegance of Beverly Hills. Its chic minimalistic décor and design, its legendary location, and its fine onsite restaurant, services, and amenities make it the ultimate destination for a classic California getaway.

Click here to enter the Luxe Hotel Rodeo Drive 30-Day Free Room Giveaway!

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