Hospitality eBusiness Strategies

HeBS digital Blog

A Restaurateur’s Guide to Successful Digital Marketing

May 21st, 2013

By Emily Ditman

Restaurant industry sales in 2013 will total more than $660.5 billion, a 3.8 percent increase from 2012 (National Restaurant Association). As restaurant-industry sales continue to climb yearly, it is crucial that a restaurant maintain an online presence in order to communicate with current diners, attract new customers, and build loyalty among patrons. Read the rest of this entry »

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    HeBS Digital’s CMS Technology Named Finalist for Best Software Programming by the 2013 American Business Awards

    May 10th, 2013

    Tweet New York, NY (May 10, 2013) – HeBS Digital is excited to announce that the HeBS Digital CMS Premium has been named a finalist in the Best Software Programming/Design category in The 2013 American Business Awards SM and will ultimately be a Gold, Silver or Bronze Stevie® winner in the program.  Be Sociable, Share!

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      Preparing for Google Penguin 2.0: How To Protect Your Hotel Website

      May 8th, 2013

      Tweet By Asher Fusco When Google rolled out its Panda algorithm update in February 2011, it upended search engine results pages (SERPs) in a major way, affecting 12 percent of all results. The algorithm adjustment essentially penalized low-quality sites and rewarded sites with engaging, high-quality content. Since the initial rollout of Panda, the search engine Read More

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        The Truth is in the Numbers: 2013 is Undoubtedly the Year of the Three Screens in Hospitality

        May 6th, 2013

        Tweet By Max Starkov   Background Last year, HeBS Digital proclaimed that 2013 would be the Year of the Three Screens in Hospitality – desktop, mobile and tablet – and advised hoteliers to get ready for the “three screen explosion” and work hard to deliver a customized and user-friendly experience across these three screens. The Read More

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          How Hoteliers Can Leverage New Pinterest Features to Enhance Their Online Marketing Strategy

          April 30th, 2013

          Tweet By Victoria Hsia Since its launch in early 2010, Pinterest has experienced tremendous growth. Now with over 30 million unique monthly visitors, the internet’s virtual pin board has become the third largest social networking site behind Facebook and Twitter. Given its high traffic volume and creative potential, many travel and hospitality brands have made Read More

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